Over the Summer, we heard that Anna Wintour had given London based designers a brief: your muse must be the Duchess of Cambridge. It has already been shown that, like it or not, our new royal sells clothes in unprecedented numbers. If she wears it, a certain kind of everyday-stylish blow-dry obsessed girl/woman will want it.
The Duchess of Cambridge is under considerable pressure to wear British designers so it makes sense for them to play to her clearly demonstrated taste levels. But they can't explicitly write 'This is for you, Duchess Kate' on their show notes now can they?
The Duchess has already dipped her toe in the water of experimenting the current London line-up by choosing Erdem to wear for stepping off the plane as she embarked on her Canadian tour. This initial promise though failed to materialise as she stuck mostly to old faithfuls Issa, Temperley and McQueen for the remainder of her time away (apart from another Erdem dress for morning prayer on Day 3)
|Kate, in Erdem, and William arrive in Canada (image from Daily Mail)|
|Burberry- Kate and Wills were engaged in Kenya so she might be quite taken with this Kanga print|
|Clements Ribeiro. Lace is a sure hit with the Duchess|
|She already likes Erdem, florals and shifts so this is a must-buy|
|Giles does classic Princess-y shapes|
|Kate is Issa'a number 1 fan but this would be a change from the slinky wraps she usually chooses from the label|
|Sara Buys, Harper's Fashion Director and a relation by marriage of Kate's, chose Osman for her outfit to the Royal Wedding so surely on the radar|
|The most Kate worthy dress from Peter Pilotto's offering|
|Add heels and a fascinator and ta da, a classic K-Mid wedding outfit from Richard Nicoll|
|Daytime prettiness from Jonathan Saunders|
|Perfectly demure for a black tie event, again from Jonathan Saunders.|
|Meadham Kirchhoff weren't bowing to Wintour's memo, and good for them!|
Images from catwalking.com