When I was 15 I used to wear my Fashion Targets Breast Cancer t-shirt relentlessly (I think I was inspired by the troops of celebs showing their support for the cause on GMTV. Bit embarrassing really!). It's amazing to think that the t-shirt campaign - originally started by Ralph Lauren in memory of a close friend - has been going strong since 1996 and has raised over 10.5 million for Breakthrough Breast Cancer.
This year the Wear Your Support campaign has revamped the t-shirt formula, collaborating with Topshop, M&S, River Island, Whistles, and mywardrobe.com amongst others, to produce black and white themed pieces.
Warehouse, £25
Olivia Rubin, mywardrobe.com, £257
Whsitles, £75
Kylie was the perfect choice to front the campaign (shot by Mario Testino). She looks beautiful doesn't she?
30% of all sales will go to Breakthrough Breast Cancer, and you can get yours in store or online today.
0 comments:
Post a Comment